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There seems to be an unexpected drop in Internet Advertising this year which was neither unexpected nor unpredictable nor was it caused by any of the recessions. Internet is the liberating of all mass media developed till date. Though advertising revolutions started online some of the newer techniques have started to find the way onto streets. Online Advertising is the form of promotion that uses World Wide Web and internet as the medium to attract more and more customers. Examples may include ads on search engine page,chaos rings ii, banner ads,fruit ninja apk, and advertising networks.

ADVANTAGES:
• Measures statistics easily and confidently.
• Increasing business revenue.
• Allows customer to purchase products and services conveniently.
• Quick and easy way to reach new customers.
• Internet marketing is cheap or inexpensive.
• Effective cost volume profit.
• Open 24*7.

The major benefit of Internet Advertising is the immediate publishing of content and information that is not limited in terms of time or geography. Another benefit is the efficiency of advertiser's investment. Internet Advertising allows the customization and advertisements of websites. For example enable ads to be shown on relevant pages along with SERP.Internet has become an ongoing source that is emerging day by day. A clear advantage is a user has full control over the item to choose it or not.

Types of Online ads:
• Floating ads-The ads which flow above the content appearing on user's screen.
• Polite ads-Method in which a small ad will be downloaded in smaller pieces to minimize the disruption of content being viewed.
• Wallpaper ads-This is the type of ad that changes the background of page being viewed.
• Pop up-A new window pops up in front of the current window which displays the ad or advertisement.
• Pop under-the window that pops under or behind the active window,buy clash of clans account, and gets only viewed when the active windows are closed.
• Mobile ads-SMS text or multimedia message that is sent to a cell phone.
• Interstitial ads
• Trick banner-Displays the error message.

Internet has altered the entire ad world. There are many Internet Advertising firms that can publicize the business with website. When the websites are registered on search engines it is important to choose keywords that are most effective. There should be the events celebrating the anniversary or milestones of any business to grab the attention of customers onto their business.