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The term ‘greenwashing' is the practice in the corporate world of carrying out a few limited but high-profile activities that have good environmental credentials to convince the public that a company's record on green matters isn't so bad after all. What's clear is that although some businesses genuinely do have the environment at heart,kinect games, others' stance is belied by their actions. The trick is telling the difference. There are business sectors where the idea of sustainability doesn't appear to make any sense; how can you have,ea sports games, for example,play app store, a company that offers green web design? London has plenty of designers,dead space weapons, and this looks like just another gimmick to give them an edge with those customers who care about such things (the ‘ethical pound'). Is it really a good enough reason to hire them?

One website might seem just as green as the next,cut the rope 2-15, but the idea that allows you to unlock the concept of a green web design outfit is Total Production Factors. This doesn't just look at the end product - the webpage - but the whole production process,physiologic dead space, and everything that has gone into putting it together. Food shopping is a helpful example. Welsh lamb has travelled less far than New Zealand lamb to get to your table,heavy rain ps3, so you might conclude that it's less environmentally friendly. Not so,subway surfers free download, according to total production factors. New Zealand uses lots of renewable power and natural feed (grass),angry birds download for free, and has an efficient system of local abattoirs,jugar subway surfers, whereas the UK uses lots of dirty power,when is the new minecraft pe update, artificial feed and transports its animals to large,galaxy apps, centralised slaughter houses. Result: New Zealand lamb is four times more carbon friendly than its Welsh cousins. Simply reducing your decision to the distance it has travelled from its country of origin to your house is a gross simplification,dead space ipad, and misses far more important contributors.

That idea of total production factors sheds some light on green web design. London has lots of businesses which would like you to believe that they're doing their bit for the environment - hardly surprising,first person shooter apps, given its reputation for smog and gridlock. But if you're genuinely looking to make a difference,dead space ign, then you need to think about more than just the final product. What about those businesses and individuals who make up the supply chain? Do they have unsustainable practices? Is the ‘green' design agency condoning and facilitating these by purchasing their services?

This said,war games free, you can expect a green web design outfit to have a few significant differences to other companies. Some of these will be similar to the things that your - or any - business does to be kinder to the environment. Using an electricity with a green tariff,fruit ninja frenzy, regardless of expense,free angry birds download, for example: computer equipment is power hungry,ps3 online, so that's a big deal in this case. Not only that,free games for phone, but their web hosting might be done by a third party. Do that outfit use green power too? Beyond that,free app store download, there are questions of paperless offices,thor the dark world teaser, recycling,app developer, and even where the company keeps its accounts - there's no point saving the planet if you're then investing the proceeds of your ‘ethical' business in a bank that supports strip mining,strategy war games, for example.

Finally,dead space chapters, you should do a little more homework. If it's worth its salt,download apps for android, any green web design company London has to offer will be careful about the projects it takes on. If they really care about their reputation,free software downloads, they won't associate themselves with other companies that have unethical practices. Not only does it look bad,free angry birds space download, but their design efforts will actively be promoting the activities of that company - hardly a cause for confidence that they put people and planet before profit. Ethics of all kinds are often far more complicated than people give credit to. Although that can mean it's harder work finding out who the trustworthy companies are,angry birds angry birds, it means that once you've found the right one you can rest in the knowledge that you really are making a difference - rather than just doing your own greenwashing.